THE POWER OF COMMUNICATION

We found ways to help a premier staffing provider promote and cross-sell products and services to customers while maintaining brand messages, image and security, all which were managed through a cost-effective, online solution.

Challenge:
With one of the nation’s global providers of talent, technology and consulting services discovered challenges with their front-end, online ordering system, which was not supporting reporting functionality and real-time inventory. Taylor conducted a comprehensive review on the client’s direct marketing and print management systems and recommended a cost-effective, total print management solution. 

Goals:

1. Improve efficiency by utilizing an online print management tool.
2. Reduce overall spend on printed collateral by reducing obsolescence and inventory.
3. Gain efficiencies in reporting real-time inventory, order status, shipping and tracking.

Taylor Solution:

1. Provide a web-based, print-on-demand tool allowing users to access and print business-branded communication templates.

Results:

1. Improved brand consistency on customer communications by utilizing technology to print-on-demand.
2. Identified a $56,000 savings in the client's print management program during the first six months following launch.
3. Improved competitive position in the market.