MONEY IN THE POCKET
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Helping an insurer toward its goal to cut millions

By creating a custom web portal and acting as a single point of contact for multiple business units, we helped an insurer streamline vendor interactions and enjoy significant savings. 

Challenge:
The purchasing unit of a large national health insurer was challenged by senior management to leverage its print marketing buy, reduce vendors, and cut millions from their overall spend.

Goals:

  1. Reduce vendors by 50%.
  2. Provide consolidated web-based ordering tool for all 27 buying units.
  3. Cut overall cost form their largest spends - membership cards and policy mailings.

Taylor Solution:

  1. Provide a single point of contact with access to 5 business units, effectively reducing vendors from 10 to 1.
  2. Create a single custom web portal allowing all 27 buying units to purchase branded marketing materials with highly customizable features.
  3. Present a membership and policy mailing program with potential overall cost savings of 15%.

Results:

  1. True vendor reduction with a single point of contact and a single billing system.
  2. Best price assurance from a key vendor partner.
  3. Potential savings on their largest print spend item.